CreatorHub

Overview

CreatorHub is a name changed here for confidentiality. The real company sold experiences with well known people, alongside courses, webinars, and other digital products. The marketplace was where all of that met the customer, and in 2025 it needed to work harder: cleaner to move through, and credible enough that a visitor would trust it with a booking.

Trust was the design problem underneath the visual one. People were being asked to pay real money for time with someone they only knew from a screen, so the interface had to make the offer legible at a glance. Price up front, real photography rather than stock, and a clear read on who a creator is and what you actually get. The goals the work was aimed at were a better experience end to end, a stronger conversion rate, and a marketplace that felt like the company behind it could be relied on.

The final design landed well with the company's team.

Process

1. 01

   Research

   Studied how other marketplaces present this kind of offer, and what buyers expect before they part with money.

2. 02

   Wireframing

   Laid out the structure at low fidelity, so the ideas could be argued about before anything looked finished.

3. 03

   Validation

   Took the wireframes to both the company and its users, and changed what the feedback said to change.

4. 04

   Final UI

   Built the approved structure out into the finished interface, type, imagery and all.

Walkthrough

1. 01

   Hero

   A featured experience, priced up front, with real photography and the option to keep browsing or book straight away.

2. 02

   Latest Releases

   Fresh drops from the creators a member already follows, rated and priced before the click.

3. 03

   Browse by Craft

   Five rooms, one door each. A dark bento grid built for browsing by feeling as much as by category.

4. 04

   Exclusive Experiences

   Private calls, code reviews, and small group workshops, each with a real seat price and a real creator behind it.

5. 05

   Top Creators

   A leaderboard ranked by bookings, repeat buyers, and the reviews people actually wrote.